Our Story

Hi and welcome to my site!

My name is Ifat (IFFI is my nickname) and I am the designer and creator behind the label.

At my store, you will find swimwear, tights and cool and unique accessories, all in various graphic prints and in a wide variety of shade and materials!

My designs place an emphasis on comfort, flattering fits and original prints that are taken from the worlds of Boho chic and geometry and are inspired by the primitive arts. 

I focus on shades that emphasize harmonious, smoky and natural tones that correspond with natural, earthy colors. 

The new swimwear collection is made from high quality Italian lycra, a flattering and slimming fabric that has the best UV protection technology.

In addition to the swimwear collection suited for an active or restful resort vacation, you can also enjoy my flagship product – “tie dye” cotton swimsuit! These swimsuits are wild and adventurous, embroidered with cast and wooden beads and painted with a traditional Batik technique. Tie dye! Swimwear born for freedom! 

The tie dye swimwear line is made of natural cotton and is designed for any woman who wants to look both natural and unique on the beach. Join the many women from all over the world who already enjoy their tie dye suit! 

I’m here to answer any question you may have. Most of all, I hope that through my designs you will feel beautiful, confident, powerful and feminine! 

Lots of love,

Iffi